Ohio Code 4741.21 – Prohibited advertising practices
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No licensed veterinarian or any person under a licensed veterinarian’s control or employ shall do any advertising which:
Terms Used In Ohio Code 4741.21
- Advertising: means any manner, method, means, or activity by which a practicing veterinarian, a practicing veterinarian's partners, or associates, or any information in reference to veterinary science, is made known to the public through any use of motion pictures, newspapers, magazines, books, radio, television announcements, or any other manner, method, means, or activity which commercially publicizes the professional image of the veterinarian. See Ohio Code 4741.01
- Animal: means any animal other than a human being and includes fowl, birds, fish, and reptiles, wild or domestic, living or dead. See Ohio Code 4741.01
- Licensed veterinarian: means a person licensed by the board to practice veterinary medicine. See Ohio Code 4741.01
- Person: includes an individual, corporation, business trust, estate, trust, partnership, and association. See Ohio Code 1.59
- state: means the state of Ohio. See Ohio Code 1.59
(A) Is false or misleads any person to act to the person’s detriment in the care or treatment of any animal;
(B) Is done with a purpose to deceive or defraud, or tends to deceive or defraud, any person;
(C) Directly promotes the business of a veterinarian through second-or third-party solicitation;
(D) Violates the rules set forth by the state veterinary medical licensing board.