1. Taste testing on agency liquor store premises. Subject to the conditions in subsections 2 and 2?A, the bureau may authorize an agency liquor store stocking at least 100 different codes of spirits products to conduct taste testing of spirits on that licensee‘s premises. An agency liquor store may not allow any other consumption of liquor on the agency liquor store’s premises, except as permitted under section 1206.

[PL 2021, c. 658, §77 (AMD).]

Terms Used In Maine Revised Statutes Title 28-A Sec. 460

  • Agency liquor store: means a person that is licensed by the bureau to sell spirits, wine and malt liquor to be consumed off the premises. See Maine Revised Statutes Title 28-A Sec. 2
  • Alcohol: means the substance known as ethyl alcohol, hydrated oxide of ethyl or spirit of wine which is commonly produced by the fermentation or distillation of grain, starch, molasses, sugar, potatoes or other substances, and includes all dilutions and mixtures of these substances. See Maine Revised Statutes Title 28-A Sec. 2
  • Bureau: means the Department of Administrative and Financial Services, Bureau of Alcoholic Beverages and Lottery Operations. See Maine Revised Statutes Title 28-A Sec. 2
  • Licensee: includes , but is not limited to, agency liquor stores and certificate of approval holders. See Maine Revised Statutes Title 28-A Sec. 2
  • Liquor: means spirits, wine, malt liquor or hard cider, or any substance containing liquor, intended for human consumption, that contains more than 1/2 of 1% of alcohol by volume. See Maine Revised Statutes Title 28-A Sec. 2
  • Malt liquor: means liquor:
A. See Maine Revised Statutes Title 28-A Sec. 2
  • Month: means a calendar month. See Maine Revised Statutes Title 1 Sec. 72
  • Municipality: means a city, town or plantation. See Maine Revised Statutes Title 28-A Sec. 2
  • Person: means an individual, partnership, corporation, firm, association or other legal entity. See Maine Revised Statutes Title 28-A Sec. 2
  • Premises: includes the place where an incorporated civic organization sells or serves spirits, wine and malt liquor under a license obtained under section 1071. See Maine Revised Statutes Title 28-A Sec. 2
  • Retail sale: means any single sale of liquor for consumption on or off the premises where sold and whether in the original package or as a mixed drink for immediate consumption. See Maine Revised Statutes Title 28-A Sec. 2
  • Spirits: means any liquor produced by distillation or, if produced by any other process, strengthened or fortified by the addition of spirits of any kind. See Maine Revised Statutes Title 28-A Sec. 2
  • Spirits supplier: means a person that provides spirits for sale by the bureau in the State, including:
  • A. See Maine Revised Statutes Title 28-A Sec. 2
  • Wine: includes , but is not limited to, hard cider, wine coolers, table wine, still wine, sparkling wine, champagne and fortified wine that do not contain more than 24% alcohol by volume. See Maine Revised Statutes Title 28-A Sec. 2
  • 2. Conditions for conducting taste-testing events. The conditions under this subsection apply to taste-testing events under this section.
    A. Spirits may not be served to persons who have not yet attained 21 years of age. [PL 2019, c. 79, §1 (AMD).]
    B. A person may not be served more than a total of 1 1/2 ounces, in 1/2 ounce servings, of spirits having an alcohol content of 80 proof or less; and, for spirits containing an alcohol content of greater than 80 proof, a person may not be served more than a total of 3/4 of an ounce in 1/4 ounce servings. [PL 2019, c. 79, §1 (AMD).]
    C. Spirits must be dispensed using a standard measuring device. [PL 2019, c. 79, §1 (AMD).]
    D. [PL 2019, c. 79, §1 (RP).]
    E. A person may not be charged a fee for any spirits served as part of a taste-testing event. [PL 2019, c. 79, §1 (AMD).]
    F. A person may not be served who is visibly intoxicated. [PL 2009, c. 459, §1 (NEW).]
    G. A taste?testing event must be limited to a designated area. [PL 2019, c. 79, §1 (AMD).]
    H. A taste?testing event must be conducted within the hours of retail sale established in this Title. [PL 2019, c. 79, §1 (AMD).]
    I. [PL 2019, c. 79, §1 (RP).]
    J. The agency liquor store may conduct an unlimited number of taste?testing events per month. If the agency liquor store complies with the applicable requirements of sections 1205 and 1207, the agency liquor store may offer wine and malt liquor for tasting at the same time as spirits. [PL 2021, c. 131, §1 (AMD).]
    K. A taste?testing event is not allowed in any municipality where on-premises and off-premises sales are not allowed pursuant to chapter 5. [PL 2019, c. 79, §1 (AMD).]
    L. [PL 2019, c. 79, §1 (RP).]
    M. [PL 2015, c. 184, §2 (RP).]
    M-1. [PL 2023, c. 349, §1 (RP).]
    M-2. Spirits served at a taste?testing event must be:

    (1) Provided by the agency liquor store;
    (2) Purchased, at the retail price, by a licensed sales representative participating in the taste-testing event from existing stock available for purchase at the agency liquor store; or
    (3) Provided by a licensed sales representative participating in the taste-testing event or a spirits supplier, including those licensed under section 1355?A, participating in the taste-testing event and purchased in the State at the retail price. A record of the transaction under this subparagraph must be maintained and made available to the bureau. After the taste-testing event is concluded, the licensed sales representative or spirits supplier shall remove all products supplied for the taste?testing event from the licensee’s premises. [PL 2023, c. 349, §2 (NEW).]
    N. Prior to a taste-testing event, the agency liquor store shall post prominently at the entrance to the store a sign that announces the date and time of the event. [PL 2013, c. 368, Pt. V, §33 (AMD).]
    O. An agency liquor store, with prior approval from the bureau, may conduct an invitation-only taste-testing event at the agency liquor store’s premises in place of or to coincide with a taste-testing event that is open to the public. A taste-testing event that is exclusively invitation only is not subject to the posting requirement in paragraph N. [PL 2009, c. 510, §3 (NEW).]
    P. Spirits may be poured for the taste-testing event only by the owner or an employee of the agency liquor store, by a sales representative licensed under section 1502 or by the spirits supplier. [PL 2021, c. 658, §78 (NEW).]

    [PL 2023, c. 349, §§1, 2 (AMD).]

    2-A. Written permission from the bureau. An agency liquor store must obtain the written permission of the bureau before conducting a taste?testing event using the following procedure.
    A. The agency liquor store shall request authority to conduct a taste?testing event using forms prescribed by the bureau. [PL 2019, c. 79, §1 (NEW).]
    B. The agency liquor store may submit a separate form for each taste?testing event or a single form listing some or all of the taste?testing events the agency liquor store requests authority to conduct in a calendar month under this section, section 1205 and section 1207. [PL 2019, c. 79, §1 (NEW).]
    C. The request must indicate the date and time for each taste?testing event and the liquor product or products that will be offered at each event. [PL 2019, c. 79, §1 (NEW).]
    D. [PL 2021, c. 658, §79 (RP).]

    [PL 2021, c. 658, §79 (AMD).]

    3. Rules. The bureau may adopt rules to implement this section. Rules adopted pursuant to this subsection are routine technical rules as defined in Title 5, chapter 375, subchapter 2?A.

    [PL 2013, c. 476, Pt. A, §17 (AMD).]

    SECTION HISTORY

    PL 2009, c. 459, §1 (NEW). PL 2009, c. 510, §§1-3 (AMD). PL 2011, c. 103, §1 (AMD). PL 2013, c. 368, Pt. V, §§33, 34 (AMD). PL 2013, c. 476, Pt. A, §17 (AMD). PL 2015, c. 129, §§1, 2 (AMD). PL 2015, c. 184, §§1-3 (AMD). PL 2015, c. 329, Pt. D, §1 (AMD). PL 2015, c. 329, Pt. D, §4 (AFF). PL 2019, c. 79, §1 (AMD). PL 2019, c. 404, §6 (AMD). PL 2021, c. 131, §1 (AMD). PL 2021, c. 658, §§77-79 (AMD). PL 2023, c. 349, §§1, 2 (AMD).