(1) Except as otherwise provided in this act, any commodity in package form kept for the purpose of sale, or offered or exposed for sale, must bear on the outside of the package definite, plain, legible, and conspicuous declarations of all of the following:

  (a) The identity of the commodity in the package, unless the commodity can easily be identified through the wrapper or container.

  (b) Except as otherwise provided in this act, the net quantity of the contents in terms of weight, measure, or count. The term “when packed” or any words of similar import, or any term qualifying a unit of weight, measure, or count, such as “jumbo”, “giant”, “full”, “approximate”, and the like that tends to exaggerate the amount of commodity in a package, must not be used.

  (c) The name and place of business of the manufacturer, packer or distributor in the case of any package kept, offered or exposed for sale, or sold any place other than on the premises where packed as may be prescribed by regulation promulgated by the director.

  (2) The director shall, by regulation, establish reasonable variations to be allowed that may include variations below the declared weight or measure caused by ordinary and customary exposure to conditions that normally occur in good distribution practice and that unavoidably result in decreased weight or measure. The regulations must provide for exemptions for small packages and for commodities put up in variable weights or sizes for sale intact and either customarily not sold as individual units or customarily weighed or measured at time of sale to the consumer.