July 1, 2024.) A. The “marketing excellence bureau” is created in the marketing division of the department.

Terms Used In New Mexico Statutes 9-15A-12

  • Corporation: A legal entity owned by the holders of shares of stock that have been issued, and that can own, receive, and transfer property, and carry on business in its own name.

B. The marketing excellence bureau shall:

(1)     serve as a centralized collection of marketing-focused expertise, knowledge and resources to support the program goals of executive branch agencies;

(2)     provide guidance, information, support and training related to marketing efforts;

(3)     support strategy alignment and develop efficiencies for marketing efforts for all executive branch agencies;

(4)     assist executive branch agencies in identifying and developing new market strategies and technology solutions to enhance the agencies’ marketing efforts; and

(5)     lead the marketing strategy, asset creation and advertising placements for the economic development corporation and for all executive branch agencies and marketing and public education programs, as requested.

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