(a) A sponsor of a specialty license plate created under this subchapter may contract with the private vendor authorized under Subchapter J for the marketing and sale of the specialty license plate.
(b) The fee for issuance of a specialty license plate described by Subsection (a) is the amount established under § 504.851(c).

(c) Notwithstanding any other law, from each fee received from the issuance of a specialty license plate marketed and sold by the private vendor under this section, the department shall:
(1) deduct the administrative costs described by § 504.801(e)(1);
(2) deposit the portion of the fee for the sale of the plate that the state would ordinarily receive under the contract described by § 504.851(a) to the credit of:
(A) the specialty license plate fund, if the sponsor nominated a state agency to receive the funds;
(B) the general revenue fund, if the sponsor did not nominate a state agency to receive the funds or if there is no sponsor; or
(C) for a license plate issued under § 504.614, the public entity that provides or provided funds for the professional sports team’s facility; and
(3) pay to the private vendor the remainder of the fee.
(d) A sponsor of a specialty license plate may reestablish its specialty license plate under Sections 504.601 and 504.702 and be credited its previous deposit with the department if a contract entered into by the sponsor under Subsection (a) terminates.