§ 326. Private right of action. A consumer injured by a violation of this section may bring an action to recover damages. Judgment may be entered for three times the actual damages suffered by a consumer or five hundred dollars, whichever is greater. A court may also award attorneys' fees to a prevailing plaintiff consumer.

Terms Used In N.Y. General Business Law 326

  • Damages: Money paid by defendants to successful plaintiffs in civil cases to compensate the plaintiffs for their injuries.
  • Plaintiff: The person who files the complaint in a civil lawsuit.