1. A person shall not sell or offer for sale at retail a new car, multipurpose vehicle, or pickup, as those terms are defined in section 321.1, without a label securely affixed to the windshield or side window containing the manufacturer‘s clear and legible endorsement disclosing the following true and correct information:

 a. The retail price of the vehicle suggested by the manufacturer.
 b. The retail delivered price suggested by the manufacturer for each accessory or item of optional equipment, physically attached to the vehicle at the time of its delivery to the retail seller, which is not included within the price of the vehicle as stated pursuant to paragraph “a”.
 c. The amount charged, if any, to the retail seller for the transportation of the vehicle to the location at which it is delivered to the retail seller.
 d. The total of the amounts specified pursuant to paragraphs “a”, “b”, and “c”.

Attorney's Note

Under the Iowa Code, punishments for crimes depend on the classification. In the case of this section:
ClassPrisonFine
Simple misdemeanorup to 30 daysbetween $105 and $855
For details, see Iowa Code§ 903.1

Terms Used In Iowa Code 322.35

  • At retail: means to dispose of a motor vehicle to a person who will devote it to a consumer use. See Iowa Code 322.2
  • following: when used by way of reference to a chapter or other part of a statute mean the next preceding or next following chapter or other part. See Iowa Code 4.1
  • Manufacturer: includes a person who uses a completed motor vehicle manufactured by another person to construct a class "B" motor home as defined in section 321. See Iowa Code 322.2
  • Person: includes any individual, firm, corporation, partnership, joint adventure, or association, and the plural as well as the singular number. See Iowa Code 322.2
  • seller: means a person who sells a motor vehicle to a retail buyer. See Iowa Code 322.2
  • Vehicle: means any vehicle as defined in chapter 321. See Iowa Code 321H.2
 2. A person who violates this section commits a simple misdemeanor. Violation with respect to each vehicle constitutes a separate offense.